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Guide

The brand owner’s guide to shrink sleeves

Shrink sleeves — if designed, printed and applied correctly — promise countless benefits to your brand:

Product differentiation

360-degree branding

Maximum shelf impact


As technology matures and evolves, more and more premium beverage brands, personal care products and performance nutraceuticals are leveraging shrink sleeve bottle labels for enhanced shelf appeal.

If you’re a brand owner considering sleeves for one of your product lines, this guide is a good place to start.

It answers questions like:

  • Why are brands in so many markets switching to sleeves?
  • What are some common applications?
  • What factors impact shrink sleeve costs?
  • How do I prevent graphics distortion on my shrink sleeves?

Fill out the form to download the guide and arm yourself with all the information you need about shrink sleeve labels.

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