Food & Beverage Manufacturing: Unique Label Demands Call for Unique Label Solutions
A food and beverage manufacturer in California was frustrated with their label vendor’s quality issues, missed delivery dates and poor communication. The brand had several custom, out-of-the ordinary and hard-to-specify elements — and was a perfect fit for Coast Label’s ability to deliver consistent quality every time.
The problem: Extremely long lead times resulted in stock-out situations, unfulfilled customer orders and excess inventory.
The solution: Resource Label Group company Coast Label was able to reverse-engineer product specs and create a specialized work cell, sized to run daily on a single shift, which could continuously supply food rotation labels to a Huntington Beach, Ca. food and beverage manufacturer rather than them receiving just a few gigantic shipments per year.
Ready for a Change
The food rotation labels help move the product. The manufacturer needed these labels to be retail-ready, finished product ready to ship.
Unfortunately, their previous supplier couldn’t keep up with demand which resulted in a number of bottlenecks:
:
- The client had been placing just a few enormous orders per year, which required forecast sales volume and order timing by SKU that this vendor couldn’t handle, and the market wouldn’t allow
- The supplier had to buy from at least two manufacturers, which slowed down production
- Mid-order SKU mix changes were impossible with this process
- Timely communication was difficult
- Long lead times resulted in stock-out situations, unfulfilled orders and overstocked inventory
The manufacturer was ready for a change — and Coast Label, a Resource Label company, delivered. A flexible and efficient work cell was devised that elevated the quality of the food rotation labels.
The collaboration between Resource Label Group and the food and beverage manufacturer continues today with several projects, including the new RinseAway™ label. A product of RLGreen™, Resource Label Group’s sustainability team, RinseAway labels save employees time and effort by dissolving easily in common tap water.
To find out more about the mutually beneficial relationship between Resource Label Group and the food and beverage manufacturer, click below to read the case study.
Ready to revolutionize your labels?
Reach out to our skilled team at Resource Label Group to find out how we can help your branding reach the next level. Together, we can create a beautiful label that helps tell your company’s story to the world.
